AllValue Exclusive: 5 Great Website Design Examples

The eCommerce industry has seen a significant boost since the COVID-19 pandemic. Brick and mortar businesses are paying more attention to their online stores as more individuals enter the eCommerce scene.

If you’re an eCommerce retailer, you know just how important it is for your website to give users the right impression. A user’s perception of your website plays a significant role in determining if they will be converted to customers or not. Therefore, it is paramount that your website is interactive and engaging even as it’s informational. And this is especially true in this age of social media, where everything seems to be vying for attention.

In this article, we will look at some great website design examples that eCommerce brands can take inspiration from.  

Characteristics of A Great Website Design

As with everything in life, first impression matters, but it seems more crucial in eCommerce because the average consumer has a short attention span and is only a google search away from moving to a competitor's website if they are put off with your brand's first touchpoints.

When designing your website for your eCommerce business, there are some factors you must bear in mind. These factors are paramount if your website design must leave an indelible impression in the minds of your users.

1. Clarity

Any website that we can consider as a great website example must be clear. Users should be able to discern the website’s purpose at first glance and navigate it with ease.

2. Readability

Readability correlates with a website's clarity and is another crucial characteristic of a great website design. Although fonts add beauty to a website, they should not be so tacky that visitors cannot navigate them to find what they want. Texts should also come with simplicity so users can easily digest the information conveyed.

3. Pleasing

Your website must be aesthetically pleasing. If you do not have a website that is physically appealing enough, you will end up losing your customers to vendors with better-looking websites.  

4. Creative

A comprehensive website design must be creative! From the design elements to the content and even the website's copy, every piece of information should go beyond just selling your products. Visitors and customers should enjoy spending time on your website. You can achieve this by making it interactive, using a unique font, and employing eye-catching images.

5 Great Web Design Examples

What are practical website design examples that eCommerce brands should be thinking of incorporating into their eCommerce platforms? While are many, we have narrowed them down to the most significant five.

1. Split Screen Web Design

Contrary to some opinions, split-screen web designs are not tacky. A split-screen design is basically when the full-screen elements are split into two or more parts. It is a great website design example if you are trying to establish a distinct visual flow or encourage a particular user decision.

2. 3D Website Design

Another great website design example is one with 3D design elements. 3D elements in web design create an innovative, explorative user experience, and it adds a level of depth, realism, and novelty to your website. 3D web designs are an excellent idea if you’re looking to keep your visitors engaged, entertained, and immersed in your website.

3. Parallel Scroll

Parallax scrolling is a design technique in which the images in a foreground move faster than the website’s background. It is another great website design as it lends your two-dimensional website a feeling of depth and distance. It is an excellent way to direct visitors to your CTA.

4. Multimedia Experience

Using multimedia is gives some level of sophistry to your eCommerce website. Multimedia - anything that is not written or in textual content - is another great website design example, its proper utilization will help break up your text (so your page doesn’t come off as text-heavy and bore the user), provide a visual representation of whatever message you’re trying to pass across, and most importantly, help you showcase your products. It will also boost user engagement.

5. Custom Cursors

A cursor is the main element that connects the user to the website, and a customized cursor is one great website design example that impacts the website's user experience. When properly implemented, customized cursors can improve aesthetics and boost website interaction and engagement rates. They are also a working means of directing the attention of your users.

Exemplary Website Designs by AllValue

After all that we have said, how about a visual representation of what good website designs look like, and we would be using examples developed by AllValue.

1. MEDICALE

MEDICALE is a minimalist yet functional example of what an excellent website design is meant to emulate. This website design template utilizes high-quality yet compressed multimedia and icons to illustrate the brand's representation, all of which are showcased in simple-to-read text fonts.

Navigation on this website template is easy and hitch-free, and it also comes with perfectly positioned Call-to-action (CTA) elements to enhance user conversions.

2. COTTONBRO

COTTONBRO is another great website design example by AllValue. Best suited for the fashion and beauty niche, it is well optimized for desktop and mobile platforms. And its implementation of the split-screen grids and parallel scrolling with vibrant animation effects give the website a creative yet urban feel.

Conclusion

With Allvalue.com, you can create and own your eCommerce website in minutes. AllValue has a variety of multi-industry templates for eCommerce brands and other organizations to choose from at no extra cost. With these templates, anyone can freely implement any of the great website design examples mentioned above. Check out AllValue Theme Market for more templates and themes.